Wednesday, May 30, 2018

Nike's Free 'Textbook'

One of the biggest sneaker design collaborations of the last year has been 
Nike’s partnership with Virgil Abloh — founder of fashion label Off-White 
and new men’s artistic director of Louis Vuitton. 
Known as “The Ten,”  the project gave Abloh license to reconstruct 10 of 
Nike’s most-recognized shoes, including the Air Jordan 1, the Air Force 1, 
the Air Max 90, and more.

Now Nike has released a “textbook” online—you can download it here (pdf)
— documenting how the collaboration developed behind the scenes. 
Nike calls it “an encyclopedia of images and text surrounding the project.” 
It includes background stories of the original sneaker styles, written by 
much-loved sneaker journalist Gary Warnett, who unexpectedly died last 
year, as well as commentary from Andy Caine, Nike’s VP of footwear design, 
and Abloh himself.

The book offers a peak beneath the hype at what went into creating the 
shoes, including the trial and error of design, and how Abloh played off the 
long-held emotional connections people feel toward their sneakers to 
create his own new takes.

Saturday, May 26, 2018

adidas Falcon Fairground

Yesterday adidas launched their latest wmns model, the adidas Falcon, 
by setting up an amazing fairground with 90s inspired activities and 2 
female live acts:
Berlin's own SXTN and Stefflon Don from London.
A very impressive venture from the three stripes and an eventful evening.
All pictures after the jump

Wednesday, May 16, 2018

Nike LDV Prototype

A beautiful vintage prototype of the Nike LDV popped up on ebay.
The midsole dimentions on these are just bananas!
* Made in USA *

Saturday, May 5, 2018

adidas Consortium x Solebox »Italian Leathers Pack«

Last night I was invited to a wonderful dinner, to celebrate the release of the 
adidas Consortium x solebox »Italian Leathers Pack«. The idea; creating 
elevated takes on the Quesence and Pureboost DPR silhouettes with expert 
construction and premium materials! 
Great job guys, thank you for the delicious evening in good company!

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