Saturday, October 14, 2017
Tuesday, October 10, 2017
Chicago's Adidas Originals Flagship Store
Am Donnerstag weiht adidas in Chicago
seinen größten Flagship-Store
weltweit ein.
Der neue Superstore an der North Milwaukee Avenue 1532 in Chicago
erstreckt sich über mehr als 900 Quadratmeter und soll seiner Umgebung
nachempfunden sein. Die Design-Inspiration stammt zum Teil vom
Schnellbahnsystem der Stadt, das von der Bevölkerung "Chicago L" genannt
wird.
Im Innenbereich wird eine sogenannte "Community Wall" zu finden sein,
eine Art Anschlagbrett, an dem Events in der Region angepriesen werden.
Im Rahmen der Eröffnungsfeierlichkeiten wird im neuen Flagship-Store
in Chicago, exklusiv der adidas EQT Support ADV "Wicker Park" gelauncht.
Produziert wurden nur 350 Paar Schuhe, die für 150 USD (umgerechnet
rund 128 Euro) verkauft werden.
Auch beim neuen Sneaker-Modell stand die Stadt Chicago Design-Pate:
Die Farben stammen beispielsweise aus dem Stadtwappen.
Adidas beauftragte außerdem Künstler und Non-Profit-Organisationen
mit der Herstellung individueller Kunstwerke für den Verkaufsbereich.
weltweit ein.
Der neue Superstore an der North Milwaukee Avenue 1532 in Chicago
erstreckt sich über mehr als 900 Quadratmeter und soll seiner Umgebung
nachempfunden sein. Die Design-Inspiration stammt zum Teil vom
Schnellbahnsystem der Stadt, das von der Bevölkerung "Chicago L" genannt
wird.
Im Innenbereich wird eine sogenannte "Community Wall" zu finden sein,
eine Art Anschlagbrett, an dem Events in der Region angepriesen werden.
Im Rahmen der Eröffnungsfeierlichkeiten wird im neuen Flagship-Store
in Chicago, exklusiv der adidas EQT Support ADV "Wicker Park" gelauncht.
Produziert wurden nur 350 Paar Schuhe, die für 150 USD (umgerechnet
rund 128 Euro) verkauft werden.
Auch beim neuen Sneaker-Modell stand die Stadt Chicago Design-Pate:
Die Farben stammen beispielsweise aus dem Stadtwappen.
Adidas beauftragte außerdem Künstler und Non-Profit-Organisationen
mit der Herstellung individueller Kunstwerke für den Verkaufsbereich.
Monday, August 21, 2017
The Ten
Virgil Abloh and Nike announced their new design project “The Ten”
The 10 shoes were divided into two themes. The first, “REVEALING,” was
designed to look accessible: hand-cut, open-source and reconstructed.
It includes the Air Jordan I, Nike Air Max 90, Nike Air Presto, Nike Air
VaporMax and Nike Blazer Mid.
The second, “GHOSTING,” was designed with translucent uppers to further
the idea of revealing and unite the second set of silhouettes through common
material.
It includes the Converse Chuck Taylor, Nike Zoom Fly SP, Nike Air Force 1
Low, Nike React Hyperdunk 2017 and Nike Air Max 97.
In one gesture, I wanted to underscore how the design system and
manufacturing of Nike are so perfect,” says Abloh. “By combining these
shoes with design that amplifies their ‘handmade’ quality, we’re
intensifying the human element and expanding the emotional connection of
these 10 icons.”
Nike will host “Nike Off Campus” events in New York City and London to
celebrate The Ten through presentations of the full collection and
exchanges about the ideas that inspired it. "Nike Off Campus" will take
place in New York City from September 6 to 8 at 23 Wall Street and in
London from September 14 to 19 at NikeLab 1948 LDN.
The first five icons of The Ten — the Air Jordan I, Nike Blazer, Nike Air Presto,
Nike Air Max 90 and Nike Air VaporMax — will be pre-released at NikeLab
stores in New York City (Sept. 9-13), London (Sept. 18-22), Milan (Sept. 21-25)
and Paris (Sept. 26-30).
The full collection including all ten silhouettes will be available in November
at NikeLab stores and select retailers worldwide.
The 10 shoes were divided into two themes. The first, “REVEALING,” was
designed to look accessible: hand-cut, open-source and reconstructed.
It includes the Air Jordan I, Nike Air Max 90, Nike Air Presto, Nike Air
VaporMax and Nike Blazer Mid.
The second, “GHOSTING,” was designed with translucent uppers to further
the idea of revealing and unite the second set of silhouettes through common
material.
It includes the Converse Chuck Taylor, Nike Zoom Fly SP, Nike Air Force 1
Low, Nike React Hyperdunk 2017 and Nike Air Max 97.
In one gesture, I wanted to underscore how the design system and
manufacturing of Nike are so perfect,” says Abloh. “By combining these
shoes with design that amplifies their ‘handmade’ quality, we’re
intensifying the human element and expanding the emotional connection of
these 10 icons.”
Nike will host “Nike Off Campus” events in New York City and London to
celebrate The Ten through presentations of the full collection and
exchanges about the ideas that inspired it. "Nike Off Campus" will take
place in New York City from September 6 to 8 at 23 Wall Street and in
London from September 14 to 19 at NikeLab 1948 LDN.
The first five icons of The Ten — the Air Jordan I, Nike Blazer, Nike Air Presto,
Nike Air Max 90 and Nike Air VaporMax — will be pre-released at NikeLab
stores in New York City (Sept. 9-13), London (Sept. 18-22), Milan (Sept. 21-25)
and Paris (Sept. 26-30).
The full collection including all ten silhouettes will be available in November
at NikeLab stores and select retailers worldwide.
Saturday, August 12, 2017
Nike's SNEAKRS App launched in Europe
On Tueday Nike launched their new Footwear App. Extrending the Nike
SNEAKRS desktop experience for a more fluid mobile experience, the app
curates the best of Nike’s sneaker selection and serves as the best way to
keep up to date with official product launch dates.
From August 18 flash drops of the Air Jordan 1 Royal and Air Jordan XI Space
Jam, as well as cult classics like the Nike Flyknit Trainer and Air Max 97 will
roll through the SNEAKRS App and desktop.
SNEAKRS desktop experience for a more fluid mobile experience, the app
curates the best of Nike’s sneaker selection and serves as the best way to
keep up to date with official product launch dates.
From August 18 flash drops of the Air Jordan 1 Royal and Air Jordan XI Space
Jam, as well as cult classics like the Nike Flyknit Trainer and Air Max 97 will
roll through the SNEAKRS App and desktop.
Monday, July 31, 2017
Sneakerness Berlin
Here some recap pictures of the Sneakerness weekend in Berlin.
Although there is less diversity at the booths each year, it is always nice to
reunite with old friends and meet new faces from the crowd!
All pictures after the jump
Although there is less diversity at the booths each year, it is always nice to
reunite with old friends and meet new faces from the crowd!
All pictures after the jump
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